Metrics that matter for a digital diabetes management program

Mobile apps are a fast paced technology that require ongoing iterations. At mySugr, we’ve learnt this first hand. A small change in something as “banal” as our welcome email can reverberate in unexpected ways throughout our 1.5 million user base. For better or worse, this means technology like ours doesn’t translate well into randomized clinical trials, the gold standard of prospective trials. By the time the publication date rolls around, we’re likely to be an entirely different animal.